Modern Family star Julie Bowen and beauty expert Jill Biren have launched the skincare brand JB Skrub, a range of wellness products aimed at pre-teen boys, including body wash, body spray, toner, face wash and moisturiser.

The products are dermatologist approved, and Bowen commented 'Our goal is to get more and more environmentally conscious and reach, obviously, zero waste. You know, women, girls can use it... We just happen to have boys. And that’s who we developed this for, but the product is good for all. The goal was to give kids ownership of their hygiene routine'.